Prince performs at the Eno

The Novaya Opera are one of Moscow’s leading Opera companies and upcoming rivals to the Kirov and Bolshoi. As part of the 2014 UK/Russia year of Culture and for their first ever UK tour, they brought Borodin's masterpiece Prince Igor to the London Coliseum. I art directed the campaign image with illustrator Matthew Richardson. The campaign ran across the main London Coliseum print and digital distribution channels as well as London Underground tube stations.